Ella & Jo

Launching a premium skincare brand on Amazon

The results

Company Background & Challenge

A cohesive brand presence

Building on its phenomenal success in the Irish market Ella & Jo launched on Amazon as part of their UK retail strategy capitalizing on its relevance to customers and strong growth potential.


A full service Amazon partner

Working with their Sales & Marketing team we rolled out a plan to develop a strong, premium positioning for the brand. This included Brand registry, FBA logistics, Listing development, Brand Store Development and PPC Campaign Strategy.


as an Amazon Specialist

Results & Conclusion

Set up for Strategic Growth & Success

Optimised content coupled with tailored PPC campaigns are driving organic rankings for strategic performance. Vine submissions drove reviews with average 4.5 Stars resulting in ‘Highly Rated’ positioning in highly competitive categories.

A full funnel strategy is working to both introduce the brand to significant numbers of new customers and meet previously unmet brand searches. Brand performance is building through continuous analysis of data and ppc optimisaiton.

We can help guide the way

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